He Tweets and will eventually make in-person appearances at screenings if the film catches on. I’m told Findings had at least one other specialty distributor knocking at Breen’s door before he went with virtual unknowns Panorama for zero upfront in exchange for certain guarantees and his involvement in all aspects of the film’s release and marketing. Also problematic: In the hot modern era of VOD, the film has no ancillary or digital strategy in place.
#VIMEO FATEFUL FINDINGS MOVIE#
Outside of those midnight movie hubs, and with no major P&A from Panorama, Findings will have to spark wannasee in the outerlands based on word of mouth alone. Findings first earned geek cred through screenings at Austin’s Ain’t It Cool-sponsored Butt-Numb-A-Thon and L.A.’s Cinefamily. Thanks to Twitter and a catchy title, SyFy’s B-movie creature feature Sharknado(not to be confused with 2010’s Sharktopus, also from SyFy) had America so riveted this summer it added a theatrical run to capitalize on the momentum.īut the art of selling movies in this niche business is almost always dependent on embracing the awfulness. Last year Drafthouse Films unearthed the inept but feelgood 1987 martial arts pic Miami Connection and gave it a second life with theatrical, DVD & Blu-ray, VHS, and digital release. James Nguyen’s Birdemic lost money on its initial $10K budget but snagged a home media release through genre label Severin Films and hatched a sequel. curiosity, actually spawned a DVD/Blu-ray release, a book deal, and regular worldwide theatrical bookings. Tommy Wiseau‘s awful-some (that’s awful + awesome) The Room, which screened for ten years and became a spoon-throwing, celebrity-attracting one of a kind L.A.
On the peripheries of the mainstream dance the campy breed of Verhoeven’s classic Showgirls, while over in Europe Uwe Boll’s built an entire cottage industry out of bad movies. Precedents for cult movie success are few but flashy. They’ve also booked Seattle hoping word of mouth from Findings’ Seattle Film Festival screening will bring ticket buyers out into the rainy Northwest to tap their curiosities.
and NYC markets, is plotting a January 19 midnight movie debut in Cleveland. Panorama, a micro-distributor whose strategy includes opening features outside of the competitive L.A. “I think people want to be entertained – they don’t want to be hit over the head with informational movies about current events The Fifth Estate,” says Strutin, who first saw Fateful Findings when it came across his desk as a blind submission. Panorama co-founder Stuart Strutin is banking on the pic’s WTF factor to find the special kind of audience that delights in this kind of hot mess spectacle cinema. A cult following has incubated around its filmmaking flaws and idiosyncrasies, like Breen’s character’s predilection for getting naked and his habit of throwing laptops – 5,6, a dozen at a time – when frustrated. Breen and the pic, a sci-fi paranormal romance thriller about a novelist-turned-hacker who uncovers a government conspiracy while discovering his own repressed superpowers, got on hardcore cinephiles’ radar last year through film festival bookings and underground screenings with virtually no publicity effort in place.
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